Twitter: The Best Magazine You've Never Read. Why You Should Join Twitter, Why You Should Build Your Twitter, and Why You Won't Leave Your Computer After You Do. 09/23/2009
I'm not going to lie to you. It's official. I love Twitter. Just thinking about this topic gets me excited. I know I'm going to forget things, but in a rushed attempt to spread the love for my new social network of choice, I will do whatever it takes to convert you.
Every one of my friends has Facebook. Not a whole lot of them have Twitter. Let's get things straight off the bat though. I'm not trying to convert you so I can follow you, creep you, communicate with you, or stalk you, I'm converting you so that you can be exposed to the newest, most innovative form of social media. I don't claim to be an expert, heck I don't even have a ton of followers, but I do know that I understand the fundamentals of Twitter and the ways in which it can be used as a universal source of media for all of your sports, political, business, entertainment, music, and movie news.
This isn't a post about social media and Twitter in business. This is about using it at the most basic - To entertain and excite. It's about getting your news delivered directly to you, all day, every day.
A basic introduction for the Twitter-impaired. You are allowed to use 140 characters or less to communicate "What has your attention." I know, this sounds a little confusing at first, but those who "get it" are making it pretty darn simple for the newbies to catch on.
Ok so we need an example. Say you're a sports guy/girl. Each day you check certain websites to catch up on sports news. You go to ESPN, Sports Illustrated, STL Today, and MLB.com. When you visit these websites, you sift through all the information that interests you and find the articles you want to read. What can Twitter do for you? It can send these websites to you. Every story they post, editorial they feature, and picture they post can be sent directly to you, leaving you with all the information you need to get your sports fix. All you gotta do is follow these websites on Twitter.
I'll use an example that's a little more close to home for me. I love movies. I have certain movie reviewers that I like to catch up with before I hit the megaplex each weekend. Roger Ebert, Reelviews, RottenTomatoes, and Pajiba all have Twitter accounts. I follow each of them. When they post a movie review or a feature story, they post the link to it on their twitter, and the message is immedietly delivered to me. When I wake up on Friday mornings, it's usually to about 10 different tweets all containing movie information from my favorite reviewers.
I like to use the analogy that Twitter is basically the best magazine you've never read. All day, every-day I receive updates through Twitter. I have different categories just as a magazine has different sections. I have advertising, which relays all the information I need to know each day about the advertising industry and the different campaigns being worked on. i have music, with posts from my favorite bands and music sites like Rolling Stone. I have a friends category that fills me in on what my friends are doing. Lastly, I have an entertainment column that has all information from celebrities and celebrity news columnists to television and radio stations. I'm essentially being delivered Rolling Stone, AdWeek, the Business Journal, and People without the wait and without the cost. It's truly surreal.
What I'm getting at with Twitter is this: It is the newest form of interactive media that not only allows you to share information on yourself and what your interested in, but also allows information to be delivered directly to you all day, every day and only from sources that interest you. I think everyone needs to jump on board right now and see what you're missing out on. In the past it was just a phrase, but in today's world I think it's come true: The bird truly is the word.
Let me know if you have any questions on how to use Twitter or how to get started. I promise I'm not steering you in the wrong direction.
Also, see my post on Tweetdeck in the rants/raves section. It is a must-have application for anyone using Twitter. Check it out here.